Broadband deals with free gifts – Best offers available now

What are broadband deals with free gifts?

A broadband deal with a free gift is just a standard internet package that comes with something extra thrown in — usually a voucher or reward card. The broadband itself stays the same. You’re not paying for anything different, but the freebie is there to make the deal look better. Think of it like cashback, just in another format. Some providers stick to gift cards, others offer bill credit, and occasionally you’ll see bigger items like a smart TV on bundled plans.

What catches some people out is that these rewards don’t apply automatically. In most cases, you’ll need to claim them after your broadband is installed. That usually involves clicking a redemption link sent by email or text, so you’ll want to keep an eye out for it.

What do free gifts usually include?

Broadband with free gifts in 2025 falls into four categories:

• Retail gift cards: Tesco, Sainsbury’s, Amazon and M&S are the usual brands. Values range between £50 and £155 depending on plan and provider.
• Prepaid Reward Cards: Typically Visa or Mastercard branded, loaded with a set amount. Plusnet and BT offer these consistently in recent years.
• Bill credit: A lump sum added to your account to cover future bills. Virgin Media often runs this style of promotion, with credits up to £150 seen earlier this year.
• Hardware: Less common, but some TV and broadband bundles have included free iPads or even 50-inch TVs. These are normally time-limited and stock dependent.

Which providers offer free gifts?

Vodafone

Right now, Vodafone is offering gift cards valued between £60 and £155 on its full fibre plans when ordered through partner sites. These vouchers are for retailers like Tesco or Amazon, and the promotions are usually short-dated with clear expiry dates.

Vodafone’s own website currently highlights a prize-draw offer rather than guaranteed gifts, so if you want a sure thing, the partner route is better.

Sky

Sky broadband has deals running with gift cards worth between £50 and £100. These are also partner-exclusive and usually have zero upfront setup fees attached. The offers are short-lived and often change week by week.

Plusnet

Plusnet continues to provide Reward Cards on many of its full fibre packages. Values have been between £75 and £140 in recent promotions. These are prepaid cards you can use online or in shops, and the redemption steps are explained in Plusnet’s own reward help pages.

Virgin Media

Virgin Media tends to offer bill credit, which is applied directly to your account and reduces your monthly outgoings until it runs out. Earlier this year Virgin also ran hardware promotions with free iPads and TVs on certain TV + broadband bundles, though these are less frequent and usually time-limited.

BT

BT has a dedicated Reward Card scheme. Eligible new customers can receive a “virtual reward card” preloaded with an amount, usable wherever Mastercard is accepted. The details are managed via the My BT account and you must claim within 90 days of ordering.

Community Fibre

Community Fibre’s promotions usually centre on low pricing, setup discounts or introductory codes rather than free gifts. You’re more likely to see half-price deals for a set period than a voucher or bill credit.

Where are these free-gift deals available?

Free-gift broadband deals are only available through comparison websites and selected affiliate partners, rather than on the provider’s own site. Offers like gift cards from Vodafone, Sky, and Community Fibre are often listed as exclusives by specific partner sites and are not shown on the official provider pages. To access these rewards, you need to use the correct partner link and check availability using your postcode.

Sites like BroadbandAnalyst.co.uk regularly feature these exclusive reward offers, including high-value gift card deals and time-limited promos that may not be accessible elsewhere. It’s worth checking partner platforms like ours to find offers that include bill credit, reward cards, or hardware incentives tied to your location.

Check out our special offers page

How do you claim a broadband free gift?

You’ll need to follow a claim process. After your service is installed and the cooling-off period ends, you’ll usually receive an email or text with a redemption link. This takes you to the fulfilment portal where you can select your gift or confirm details. The time limit for claiming is typically between 60 and 90 days. Miss the window and the reward lapses.

For affiliate exclusives – the deals you see on comparison sites with a gift card – you must order through that exact link. If you sign up directly on the provider’s homepage, the gift might not be included.

Only new customers are normally eligible, and it’s limited to one reward per household. It’s also worth remembering that the ISP’s call centre may not handle the gift fulfilment. Often, it’s managed by a third-party reward partner.

Cheapest broadband deals with a free gift

If you’re after value, the cheapest effective deals right now are:

• Vodafone Full Fibre 150 with a £155 gift card, usually among the lowest effective monthly costs once you factor in the voucher.
• Sky Full Fibre plans with £50–£90 gift cards, zero setup and short promotional windows.
• Plusnet Full Fibre packages with £75–£140 Reward Cards, which reduce the total cost significantly when claimed.

The key is to look at the effective monthly price – total contract cost minus the gift, divided by the contract length. That gives you a clearer picture than headline monthly fees.

Best broadband deals with a free gift

The “best” deal depends on your needs. If you want the biggest single reward, Vodafone through partner sites is currently leading with £155 gift cards.

If you prefer bill credit that cuts your bill directly, Virgin Media is the one to watch.

For prepaid Reward Cards, Plusnet is consistent. And if you’re keen on short-term freebies like a TV, Virgin’s TV bundles are the only place they appear.

Cheapest broadband with a free smart TV

Free TVs are rare now. The only place they’ve appeared in 2025 has been Virgin Media, usually with TV and broadband bundles rather than broadband-only.

For example, Virgin offered a free 50-inch Toshiba TV for customers signing up to specific TV bundles in August. These promotions are very time-sensitive and often stock-limited, so if you want one you’ll need to act quickly when they appear.

How to avoid missing your gift

Keep a note of these steps:

• Order through the correct promotional link if it’s a partner exclusive. Our comparison pages include these links.
• Watch for the claim email after your broadband goes live and the cooling-off period ends.
• Make the claim within the time limit – normally within three months.
• Know who to contact if something goes wrong. In many cases, it’s not the ISP but the reward fulfilment partner.

Caveats to keep in mind

Free-gift deals can look attractive at first glance, but you need to judge them against the full cost of the broadband contract. A £100 voucher sounds generous, but it may only shave a few pounds off the effective monthly price once spread across an 18- or 24-month term. Always calculate the “real cost” by subtracting the value of the gift from the total contract spend and then dividing by the number of months.

Longer contracts in particular deserve extra attention. Some providers tie their best reward offers to 24-month deals, which lock you in for longer and may carry annual price rises. A shorter contract with a smaller gift could actually be better value if you prefer flexibility or expect cheaper deals to emerge later.

It’s also worth checking the monthly fee itself. A plan with a high ongoing price and a big gift may still end up more expensive than a cheaper tariff with no incentive. Gift offers are there to get you through the door, but the core cost of broadband is what you’ll pay every month, long after the reward is spent.

Finally, be aware of claim deadlines. Rewards often need to be redeemed within a few weeks of activation, and missing the claim means you lose out entirely. That makes it important to diarise the date and follow up if the email or SMS link doesn’t arrive.

In short, free gifts can genuinely reduce your broadband costs, but only if you take the time to check the total spend, contract length, and claim process carefully.

FAQ

Do you (BroadbandAnalyst.co.uk) feature broadband deals with gifts?
Yes. We feature special broadband deals with gifts that are not shown on official provider pages.

In addition, through one of our partner sites, we list exclusive voucher offers and bill credit promotions that aren’t available on every comparison site.

Do I still get the gift if I cancel during the cooling-off period?
No. You only become eligible for the gift once your broadband is fully activated and you stay past the cooling-off period (usually 14 days). Cancelling before that means you won’t qualify for any reward.

Can I still claim the gift if I forgot to redeem it?
In most cases, no. Providers usually give a 60–90 day window to claim your gift. If you miss that window, they won’t reissue it. Some use third-party fulfilment companies, so once the deadline passes, it’s out of the provider’s hands.

Will I get the same gift if I order directly from the provider’s website?
Not always. Many of the best gift card offers are exclusive to comparison sites or affiliate partners. Ordering from the official site may mean you miss out — even if it’s the same broadband plan.

Can I switch providers again after receiving the gift?
You can switch after the minimum term, but most reward offers are designed for long-term customers. If you cancel early, exit fees apply — and you won’t need to return the gift, but the penalty might outweigh the reward’s value.

Are these reward cards physical or digital?
It depends. Some providers send physical prepaid cards (like BT or Plusnet via Purecard), while others issue digital vouchers by email. You usually choose the format during the claim process.

Can I get more than one gift if I take multiple services?
Usually no. Most providers limit rewards to one per household within a set period. Even if you sign up for broadband and mobile separately, only one gift may apply unless stated otherwise.

Do I need to chase the provider if I don’t get the claim email?
Yes. If the claim link hasn’t arrived within 30 days of activation, contact the provider or their reward partner directly. The claim window keeps running, and waiting could mean missing out.

Why do some gift offers disappear from provider pages?
These deals often run for a short time or are tied to limited-time partner exclusives. Once the promotion ends — or if a stock-based reward runs out — it’s pulled without notice. Always screenshot the offer page when you order.

Is the gift taxed or declared in any way?
No, broadband gift cards and rewards are treated as promotional incentives and aren’t taxable. There’s no impact on benefits or HMRC reporting.

Can existing customers get these offers when renewing or upgrading?
In almost all cases, these free gift deals are for new customers only. If you’re already with the provider, you won’t qualify for the reward — even if you’re changing plan or speed.